Apr 28Wireframes: Streamline your web design processWireframes are an essential part of the web design process, and they play a very important role in helping designers create beautiful and effective websites. By creating wireframes, UX (User Experience) designers can help clients see exactly how a website will look and function before any coding takes place. …UI Design3 min read
Nov 8, 2020Building a design system in a small teamComprehensive design systems, made by enterprises with large and mature design teams, are often impractical for small teams to build. The costs usually outweigh the benefits and this was the challenge I faced while working on a business-to-business (B2B) app for a project. We had a small team and building…Design Systems4 min read
Sep 12, 2020How do you start designing without brand guidelines?I once received a brief from a client that went something like: “We don’t have brand guidelines yet, can you do the app interface design first? Just use our company colours as a starting point.” Without brand guidelines, how would we know what the visual design layer should communicate? With…Design2 min read
May 25, 2020How I managed scope creep“You know what would be fun?” Those few words can cause even the most well-planned project to spiral out of control. I know this too well. I once joined a project halfway through its development just as scope creep was sneaking up on the team. That sentence was uttered by the product owner who was losing…Project Management3 min read
Apr 14, 2020Tips on building a product fasterHere are some tips on how to design and build a product faster based on my working experience with a financial services client. Involve the tech team early During one of our initial brainstorming sessions, we had an idea for an enhanced receipt feature where users could get detailed information on their payments. …Project Management2 min read
Published in Prototypr·Oct 8, 2018Can we reduce plastic waste by changing a button?One lazy Sunday night, I decided to order dinner through Deliveroo. At the checkout page, there was an option for ‘Cutlery’. Under the headline, it read “Help us reduce plastic waste — only request cutlery when you need it.” …User Experience2 min read
Sep 18, 2018Pay who or pay how much?I’m out having dinner with my friends and at the end of the night, one of them foots the bill. If only he offered to pay for all our meals… When it’s time to split the bill, I whip out my smartphone to send him money with PayLah! Open app …UX Design2 min read
Aug 31, 2018How I took 6 years to code a one-page portfolioShort answer: Lack of motivation. Beginning my journey I’ve always been interested in web development and started learning from Codecademy back in 2012. Progress was slow. It was tough doing freelance work in the day and taking online courses at night. …Self Improvement2 min read
Apr 22, 2018Redesigning a Singapore Airlines emailThis is my redesign of a Singapore Airlines marketing email. It is not endorsed by the brand. I’ve been a subscriber of Singapore Airlines’ mailing list for years and have always felt that their emails could be designed better. …Design3 min read